Voir Dire Analytics is perfectly positioned for entry into the legal services industry.

Greenville, SC, July 30, 2018 – It is widely known that the legal industry is slow to adopt new technologies. Understandably, law practices have been hesitant to sacrifice potential billable hours in order to learn and implement new trends. Specifically, advances in artificial intelligence (AI) and big data analytics have been perhaps the most suspect of new technology available to attorneys.

The competing announcements earlier this month of two legal research giants expanding into this realm marks a new era in the legal services industry: (1) Thomson Reuters’ new Westlaw product, Westlaw Edge, and (2) LexisNexis® Legal & Professional’s new product, Lexis Analytics. These products, along with the ongoing Legal Tech Accelerator program sponsored by Lexis Nexis, further push AI into mainstream legal use.

This is welcomed news to specialized legal services startups, including Voir Dire Analytics, a Greenville company whose mission is to be a leading provider of systematic juror selection and case mining.


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“Since, Westlaw and LexisNexis are known commodities and widely used by today’s lawyers, it solidifies and legitimizes our realm of work,” says Jonathan Fowler, CEO of Voir Dire Analytics. “They are doing the footwork up front, and it makes our entry into the market easier, since we don’t have to spend so much time explaining why this is a good idea.”

Voir Dire Analytics LLC is a team of data scientists, attorneys, and business partners who understand how to leverage Big Data and traditional research methods for the legal field. Their work yields better insights than ordinary hunches or gut feelings, which can yield a more impartial jury as defined in the Sixth Amendment.

Their research model goes deeper than traditional jury consultation. They uncover hidden biases, build predictive analytics models, construct shadow juries, and map trends in case- related public opinion. Reporting is just more than aggregates and simple relationships.

“Everyone seems to be on the Big Data wave right now, and Greenville is no exception to this trend,” says Fowler. “Big Data is well and good, but we go a step further. We are in the business of Bright Data.”

Voir Dire Analytics is one of eight companies at the PivotSC LLC accelerator located in Greenville, SC.