Creator of Staples’ “Easy Button” is internationally-recognized for her work
GREENVILLE, S.C. (March 21, 2018) – Endeavor, a membership-based coworking community for creatives and corporate marketing teams, announces Young & Rubicam’s North American chief creative officer and one of the highest-profile female creatives in the advertising industry, Leslie Sims, will speak at its next Collaborators & Cocktails networking speaker series on Thursday, April 12. Sims, who is known for creating one of the most famous brand icons, the “Easy Button,” for Staples, will present ground-breaking creative work, industry trends, and lessons for today’s creative professionals. She will also share her current obsession with the journey of ideas.
As Young & Rubicam’s North American chief creative officer, Sims is responsible for driving creative vision for clients including Pepperidge Farm, Tim Tam, Dell, Cirque du Soleil and Xerox. Sims’ work has been recognized with awards including Cannes Lions, Clios, Webbys, One Shows, Communication Arts, and a Gold Jay Chiat Award. She was named to Adweek’s list of top 10 Chief Creative Officers in the U.S., and to Business Insider’s Most Creative Women in Advertising. Sims started her career as a copywriter, moving up through the ranks at McCann where she ultimately served as Executive Creative Director prior to joining Y&R New York as Chief Creative Officer in 2015. Sims graduated from Clemson University in 1991.
“Leslie Sims is a creative power house – one who we are so fortunate to have share her strategies and insights with our Endeavor members,” said Joe Erwin, founder and president of Endeavor. “She has grown up in iconic ad agencies, developing award-winning and creative work for some of the world’s most recognized brands.”
Collaborators & Cocktails starts with networking at 5 p.m., with the presentation and Q&A session at 5:45 p.m. The event is free to all Endeavor members and corporate members, with a limited number of advance purchased guest tickets available for $30. Registration is required. No walk-ins are accepted. Contact Endeavor@EndeavorGreenville.com for ticket information.
Endeavor is a membership-based coworking community for independent agencies and freelancers in the creative services fields, as well as corporate marketing teams. Endeavor’s premium location in the ONE Development in Greenville, SC provides members with state-of-the-art work and meeting space, and uniquely, surrounds them with a diverse array of creative peers who offer a broad range of marketing services and experience. Training opportunities, networking events and business consulting are available for the creatives who call Endeavor home every day, as well as corporate creative professionals and resource-seekers across the region. For more information, visit www.endeavorgreenville.com.
About Erwin Creates
Erwin Creates was established in 2016 by Joe Erwin, co-founder and former president of national marketing agency Erwin Penland. It serves as the platform to support Erwin’s continued entrepreneurial involvement in business consulting, venture creation, education, training and civic activities, including his commitment to growing The Erwin Center for Brand Communications at Clemson University. In spring 2016, Erwin Creates opened Endeavor (www.endeavorgreenville.com), a creative, collaborative community which offers co-working space and business-building opportunities for creative services professionals—and serves as a destination for companies and individuals looking to connect with and help cultivate the Upstate’s vibrant creative class.