MAY 20, 2019, GREENVILLE, SC - Waypost, a leading digital marketing agency based in Greenville, South Carolina, has announced the promotion of Michelle Griggs as their new Creative Director.
Taking over her new role, Griggs will be responsible for boots-on-the-ground management of all design work produced by the company. Griggs will be in charge of maintaining the quality and graphic integrity of clients' brands as well as the Waypost brand. She will oversee all new web projects and manage Waypost’s team of graphic designers, freelance designers, and creative contractors.
She will also work closely with Account Managers to oversee production design and ensure proper and thoughtful use of clients' visual brands.
Following her promotion, Griggs commented on her new role, "The caliber of work produced by Waypost is what first drew me to this company; the culture and values of Waypost are what's lead me to call it home. I'm thrilled to take this leadership position within the company and oversee the creative vision not only for our clients' brands, but for the Waypost brand as well."
Waypost’s Chief Innovation Officer, Sam Gerdt commented on the new appointment of Griggs, “Waypost is committed to growth and innovation, and we feel strongly that Michelle is the one to take us to the next level in providing forward-thinking design and brand strategy for our clients.”
Michelle had joined the Waypost team as a Senior Designer in May 2018.
About Waypost Marketing:
Waypost is a digital marketing agency focused on developing and managing strategies designed to increase leads, conversions, and sales for clients. Waypost, a certified Google Partner and a HubSpot Gold Agency Partner, provides innovative marketing strategies to B2B and B2C companies operating in industrial, manufacturing, technology, and professional services sectors.