GREENVILLE, S.C. – Infinity Marketing, a full-service marketing agency in the Upstate, welcomes Crossroads and ARS Treatment Centers as new clients in the healthcare vertical. Infinity will provide integrated marketing services to support the treatment centers as they continue to expand into new markets.
“The misuse of opioids is a public health emergency. We are growing at an exponential rate to support people struggling with opioid dependence,” said Tripp Wylie, Special Projects Coordinator and Strategist at Crossroads Treatment Centers. “We needed an integrated partner with the same passion and sense of urgency.”
Infinity is providing strategic leadership, digital media placement and creative services for both brands. For ARS Treatment Centers, the agency is overseeing organic social media management, website health and analytics.
“It’s exciting to support brands who are committed to addressing this health crisis and helping guide people toward the first step in getting their life back,” said Jane Hall, Vice President of Strategy and Integration. “Infinity is proud to be providing smart marketing solutions for Crossroads and ARS.”
The first campaign goal is to promote grand opening events for locations in New Jersey and Virginia, as ARS has committed to opening several new treatment centers in the remainder of 2019. The second campaign focuses on recruitment of physicians and nurse practitioners to fulfill staffing needs as these additional facilities.
About Infinity Marketing
Founded in 1993 and located in Greenville, S.C., Infinity Marketing (infinitymkt.com) is an integrated marketing agency. The firm offers a wide range of services including brand strategy, digital and traditional media, analytics, DJ influencer programs, social media, SEM, SEO, creative services and web development. For more information on Infinity Marketing, please visit our website, LinkedIn page or follow us on Twitter @InfinityMktSC.
About Crossroad Treatment Centers and ARS
ARS Treatment Centers is a subsidiary of Crossroad Treatment Centers. Headquartered in Greenville, S.C., the two brands operate more than 80 addiction treatment facilities in 10 states. With proven, individualized treatment plans (medication, counseling, and toxicology services), the family of dedicated doctors, nurse practitioners, counselors, and professionals at ARS and Crossroads are able to provide the highest quality of professional care to over 20,000 patients each month. Crossroad Treatment Centers and ARS understands that the opioid crisis is an epidemic that demands aggressive implementation of critical resources to increase patient access to treatment.