FUEL–a Greenville-based marketing agency offering a full suite of strategy, creative, branding, advertising, and PR services–received recognition for advertising excellence by the American Advertising Federation (AAF) with a District Silver ADDY® Award for its “Find Your Escape” video for Santeetlah Lakeside. FUEL was the only agency from Greenville AAF to receive a District award.
FUEL received three gold and two silver ADDY awards at the AAF Greenville local award competition this year, which advanced to the regional competition. All local ADDY winners proceed to regional competitions, known as Districts. District 3, which includes advertising firms and professionals from North Carolina, South Carolina, and Virginia, chose winners from nearly 200 professional and student award entries. As a District 3 Silver ADDY Award winner, FUEL’s winning work is eligible to be judged at the national level.
“I’m so proud of all the work our team produces day in and day out, and it is especially rewarding when our work is recognized for its creativity, originality, and strategy by our advertising peers,” says Warren Griffith, FUEL CEO. “We’re honored to partner with clients to do work that is not only exciting and imaginative, but also tells a compelling story and generates real results.”
The American Advertising Federation Awards program is the advertising industry’s largest and most representative competition, recognizing and celebrating the achievements of professionals and students at the local, regional, and national levels. The AAF has more than 200 local clubs across the U.S. representing nearly 40,000 advertising professionals.
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FUEL blends the talents of its team of creative storytellers, strategic marketers, talented designers and developers, and data experts to create branding and marketing solutions that generate results. Working in partnership with its clients, FUEL crafts the right mix of marketing strategy, creative, and tools to help grow brands and drive business success. Headquartered in Greenville, S.C., FUEL partners with companies in a variety of industries throughout the Southeast and across the U.S. For more information, visit fuelforbrands.com.
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