FUEL, a Greenville, S.C.-based marketing and advertising agency specializing in strategy, branding, and demand generation, has hired Courtney Beasley as executive director, marketing and growth strategy. In this newly created position, Beasley will develop and execute growth strategies for the agency, managing marketing and demand generation initiatives and developing new business opportunities.
Beasley has an exceptional track record driving business growth having served as the vice president of marketing for Walker Sands, a Chicago-based marketing agency. During her eight years with Walker Sands her efforts contributed to exponential growth in revenue and staff. She is a driven professional with more than 12 years of experience building brands, using a mix of creative thinking, analytical insights, marketing strategy, and sales enablement.
“FUEL is on a fast-paced growth track, and we’re delighted to have Courtney join our team to drive these efforts,” said Meredith Kinsey, FUEL president and COO. “She has the knowledge, passion, and experience to help take us to the next level and is a strong addition to the agency.”
Prior to joining FUEL, Beasley served as the chief marketing officer for the United Way of Greenville County where she was responsible for the development, execution, and management of the organization’s marketing and communications efforts.
Beasley holds a bachelor of arts degree in communications, public relations from the University of Dayton, and she is pursuing a certificate in strategic marketing from Northwestern University. For more information, visit https://www.fuelforbrands.com/people/courtney_beasley.
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FUEL blends the talents of its team of 20+ creative storytellers, strategic marketers, talented designers, and data experts to create branding and marketing solutions that generate results. Working in partnership with its clients, FUEL crafts the right mix of marketing strategy, creative, and tools to help grow brands and drive business success. Headquartered in Greenville, S.C., FUEL supports companies in a variety of industries throughout the Southeast and across the U.S. For more information, visit fuelforbrands.com.
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