Duo’s shared passion for local farmers created a loyal community of brand ambassadors with a love for healthy, active lifestyles and quality food
GREENVILLE, S.C. (October 4, 2018) – Endeavor, a coworking space for creatives, agencies and corporate marketing teams in the heart of downtown, announces that Swamp Rabbit Café & Grocery co-founders Mary Walsh and Jac Oliver will speak at its next Collaborators & Cocktails speaker series on October 18, 2018. The entrepreneurs sparked a local food revolution when they opened seven years ago, and in that time have built arguably one of the strongest community-oriented brands in the Upstate.
Oliver and Walsh founded the Swamp Rabbit Café & Grocery to help create a healthier community by providing easy access to quality food in an area that was then considered a food desert. Neither of them had entrepreneurial experience or had run a grocery store, but they shared a passion for local farmers and artisans and wanted to connect them with people who had an affinity for quality food. They have built a brand synonymous with a healthy, active lifestyle that has become a way of life for their loyal and growing customer base.
Prior to opening Swamp Rabbit Café & Grocery, Oliver was a civil engineer and Walsh was a land-use protection biologist at Upstate Forever, a Greenville-based conservation group.
Attendees will hear the story of their collaborative career change, the challenges they’ve faced, and how they used all the marketing tools at their disposal to create passionate ambassadors that any brand would envy.
Collaborators & Cocktails starts with networking at 5 p.m., with the presentation and Q&A session at 5:45 p.m. The event is free to all Endeavor members and corporate members, with a limited number of advance purchased guest tickets available for $30. Registration is required. No walk-ins are accepted. Contact Endeavor@EndeavorGreenville.com for ticket information.
Endeavor is a membership-based coworking community for independent agencies and freelancers in the creative services fields, as well as corporate marketing teams. Endeavor’s premium location in the ONE Development in Greenville, SC provides members with state-of-the-art work and meeting space, and uniquely, surrounds them with a diverse array of creative peers who offer a broad range of marketing services and experience. Training opportunities, networking events and business consulting are available for the creatives who call Endeavor home every day, as well as corporate creative professionals and resource-seekers across the region. For more information, visit www.endeavorgreenville.com.
About Erwin Creates
Erwin Creates was established in 2016 by Joe Erwin, co-founder and former president of national marketing agency Erwin Penland. It serves as the platform to support Erwin’s continued entrepreneurial involvement in business consulting, venture creation, education, training and civic activities, including his commitment to growing The Erwin Center for Brand Communications at Clemson University. In Spring 2016, Erwin Creates opened Endeavor, a creative, collaborative community which offers co-working space and business-building opportunities for creative services professionals. Erwin Creates acquired a United Soccer League (USL) Division III franchise in Spring 2018, the Greenville Triumph, to bring professional soccer to the Upstate for the league’s inaugural season in 2019. For more information, visit www.erwincreates.com.