Expectations high for hundreds of artists attending for inspiration and to learn the business of commercial photography
GREENVILLE, SC – September 6, 2017 – The advent of digital photography and smart phone technology have minted new photographers by the millions. In turn, an increasing number of entrepreneurs are flocking to professional photography and filmmaking to earn a living.
Recognizing that making content with a camera is just a very small part of actually turning a profit, hundreds of new and established commercial artists will arrive in Greenville, SC, next week for the Southeastern Film & Photo Conference held September 15 and 16 at Furman University.
Presented by the SC chapter of the American Society of Media Photographers (ASMP) and the SC Film Commission, the conference expects around 300 attendees from around the region.
“We set the bar pretty high last year,” said ASMP/SC Board President Brian Dressler. “But we’ve worked really hard, lined up another group of truly amazing speakers, and this year’s event will be even better.”
Professionals known worldwide for their work, including National Geographic photographer Vincent Musi, advertising photographer and Canon Explorer of Light Jack Reznicki, and New York filmmaker Steven Gladstone top a lineup of 12 visiting artists and marketing experts who will teach classes and answer questions about producing great work while managing the business side.
The two-day event begins Friday, Sept. 15, with free lectures from Gladstone about the latest and future on-location film production gear and technology. Civil rights photographer Cecil Williams will discuss his coverage of important events and publishing his new book “Unforgettable.” Reznicki, also an adjunct professor on the business of photography at the School of Visual Arts in New York City, will close with lessons learned from his nearly 40-year-career photographing for major brands like AT&T, TIME and Kodak.
Classes continue Saturday, Sept. 16, with training on:
- political photography
- marketing the art and branding the business
- adding video to a photographer’s repertoire
- editorial photography
- documentary filmmaking
- effective social media
- nature photography
- winning jobs with creative bids
- financing a new film
Additional speakers include:
- Callie Shell, photographer for TIME and Vice President Al Gore
- Margaret Houston, Garden & Gun magazine associate photo editor
- Patti Schumann, artist representative
- Mark Green, photographer/videographer
- Denise McGill, director/producer and documentary filmmaker
- Warren Ostergard, director/producer
- Jennifer Kilberg & Karen D’Silva, marketing pros with Agency Access
- Jenna Close, commercial photographer and business mentor
- Joshua White, nature photographer
“We’ve built upon the vendor marketplace this year as well,” Dressler said. “Attendees can put their hands on new gear from sponsors like SONY, Spartan Photo Center and The Film Toaster, and Agency Access will even be offering a limited number of free portfolio reviews during the conference.”
Details and registration for the limited number of tickets are available online at ww.asmpsc.org/sfpc.html.
All attendees must register; however, Friday’s film workshop and photography presentations by Williams and Reznicki are free. Tickets to attend both days are $49 for current ASMP members and students with a valid ID. Others may purchase two-day tickets for $99.
The American Society of Media Photographers is the premier trade association for the world's most respected photographers. ASMP is the leader in promoting photographers' rights, providing education in better business practices, producing business publications for photographers, and helping to connect purchasers with professional photographers. ASMP, founded in 1944, has nearly 7,000 members and 39 chapters.
The free Friday filmmaking seminar is part of a series of training and professional development workshops put on by the South Carolina Film Commission for in-state production industry professionals each year. With innovative and highly-effective approaches, the workshops are held on a variety of industry topics, including Aerial Lift (Condor) Certification, Production Legal, MovieMagic software, Motion Graphics, Cinematography, Scriptwriting, and more.
These workshops, as well as other SCFC training programs such as the Indie Grants, are by action of the S.C. Motion Picture Incentive Act, passed by the state legislature in 2004. The programs serve to develop a highly-trained crew base and an economically impactful film industry in South Carolina.