GREENVILLE, S.C. (January 4, 2018) – Jackson Marketing, Motorsports & Events, South Carolina’s second-largest integrated marketing communication and events agency, has hired Brian Walker as account executive and Payton Allen as copywriter.
As an account executive, Walker will be responsible for the day-to-day marketing activities of a variety of clients. He comes to Jackson from The Edwards Project in Greenville where he served as managing partner. His experience includes 13 years as creative director for Knights Apparel, a division of Hanesbrands Inc., where he built and managed the Knights Apparel art department and helped the company become a leading U.S. supplier of collegiate apparel. Walker is a graduate of East Carolina University in Greenville, N.C. with a B.A. in communication arts.
In her role as copywriter, Allen will work on a variety of projects for marketing, motorsports and events clients. She comes to Jackson from MP&F Public Relations in Nashville, Tenn. where she assisted nationally recognized clients with branding, social media management, research and event planning. Allen holds a bachelor of arts in communication/public relations from Mississippi State University in Starkville.
“As the new year begins, we’re delighted to welcome Brian and Payton to the Jackson team as we position ourselves for a year of anticipated growth and exciting new projects,” said David Jones, Executive Vice President and Chief Marketing Officer.
About Jackson Marketing, Motorsports & Events
Jackson Marketing, Motorsports & Events is a fully integrated marketing communication and events agency offering marketing consulting and strategy, branding, digital marketing, content and public relations, events and tours and dealer marketing. Awarded “Agency of the Year” by BMA Carolinas and named a 2015, 2016 and 2017 “B2B Top Shop” by Chief Marketer magazine, Jackson partners with a host of blue-chip brands including BMW, Michelin, BFGoodrich Tires, BNSF Railway, Harlem Globetrotters, JCB Construction Equipment, Sage Automotive Interiors, Magpul Firearms, Trijicon Aiming Solutions, the American Red Cross and Habitat for Humanity. For more information about the company or its locations in Greenville, S.C., and San Diego, visit the company’s website at www.jacksonmg.com.