Infinity Marketing Adds University of Florida to Client Roster

GREENVILLE, SC - Infinity Marketing is pleased to announce its new client, University of Florida. Infinity is developing media strategies across multiple markets to support the University’s growing traditional and digital needs. The agency was selected to be one of the University’s key media planning vendors.

“Infinity is proud to support the University of Florida and their ongoing efforts for academic excellence,” said Tim Morrison, EVP of Operations at Infinity Marketing. “Our digital team is second-to-none and we look forward to helping the University of Florida establish and reach their goals in digital media.”

“We selected Infinity Marketing as one of our media-buying agencies because they use a strategic approach to meet our campaign objectives,” said Nicole Yucht, assistant vice president of UF Communications. “They have worked diligently with us to implement a traditional and digital media presence that targets our audiences and have demonstrated excellent customer service.”

The University of Florida is home to over 52,000 students and has been ranked within the top ten best schools in the nation. The school is currently implementing its “For the Gator Good” campaign committed to raising awareness and making an effort to solve global problems. Some of these areas of focus include neuroscience and the brain, renewable energy, cybersecurity, and food safety and sustainability.

To learn more about the “For the Gator Good” campaign, visit gatorgood.ufl.edu.

To learn more about educational opportunities with the University of Florida, visit www.ufl.edu.

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About the University of Florida

The University of Florida, founded in 1853, is a public land-grant, sea-grant and space-grant research university and one of the most academically diverse universities in the nation. U.S. News & World Report ranks UF 14th among public universities. National rankings such as 2nd by Forbes and 7th by Kiplinger in their respective lists of “Best Values in Public Colleges” are a result of UF’s commitment to provide the highest quality education at the best value. UF is home to 16 colleges and more than 200 research, service and education centers, bureaus and institutes, and boasts more than 4,000 faculty members, 50,000 students and 415,000 living alumni. Faculty scholars last year generated more than $700 million in research awards. The Florida Legislature designated UF as a “preeminent” state university in 2013. UF has announced plans to hire 500 additional faculty. To learn more, visit www.ufl.edu.