BANDWAGON launches chatbot to enhance ticket buying experience

GREENVILLE, S.C. – BANDWAGON is taking the next step in personalizing the college gameday experience through the launch of a chatbot that walks the consumer through every step of the ticket buying process, ensuring a customized gameday package as a result.

The chatbot, called BEA for BANDWAGON Experience Assistant, leverages the power of artificial intelligence to engage fans in the ticket buying process, from questions about preferred teams and games to suggesting additional gameday enhancers, such as travel arrangements or tailgating recipes. BEA, produced by artificial intelligence company Vidicon AI, integrates directly with Facebook Messenger from the BANDWAGON Facebook page, and interacts in real time with users to provide direction and help troubleshoot. Try the chatbot here.

The use of BEA and Vidicon AI’s technology is one of several partnerships BANDWAGON has launched to integrate blockchain technology into the college ticketing process. Other partners include celebrity chef The Hungry Fan, UTrip, a travel itinerary platform, and Croozen, a ride-sharing platform for long distances. While BANDWAGON knows which user is purchasing which tickets to which games, each partner organization understands the demographics of the user in a different way, such as what they like to eat or how they prefer to travel. Through blockchain integration, BANDWAGON is able to combine all of this demographic data into a more holistic picture of the fan in the stadium, providing college athletic departments with a more complete stadium identity.

“Vidicon AI’s technology will certainly be helpful to fans who are looking to attend a game but are unsure where to start,” said Harold Hughes, founder and CEO of BANDWAGON. “In addition to the customer service component, Vidicon AI’s ability to understand the nuances of who this fan is beyond a ticket purchase is critical in helping us see the big picture of who is actually in the stadium on gameday. That’s the future we’re excited about.”


BANDWAGON is a Greenville-based sports technology company that captures and enhances the gameday experience for fans, teams, and brands. From customizable ticket options based on fans’ needs, to curated tailgating tips and travel planning for away games, BANDWAGON harnesses the power of data to serve as an online gameday headquarters for both the casual fan and the dedicated season ticket holder. For more information, visit, and join the BANDWAGON on Facebook, Twitter, and Instagram.