Lisa M. Colby has joined the Palmetto South Carolina Region of the American Red Cross as executive director for the Upstate SC chapter.
“I’m so excited to join the American Red Cross team,” Colby said. “The organization’s work already has such strong credibility and goodwill in the community. My approach will be to build on that by forming new collaborations, especially in areas with the greatest need for our services. I also want to strengthen the awareness of our mission and visibility in the ten county area I will serve.”
As executive director, Colby will provide the leadership and direction for the Red Cross of Upstate SC. She will be working with the Board of Directors to ensure that the Red Cross mission is effectively delivered, guiding the more than 600 volunteers of the chapter, and engaging the community in the work of the Red Cross as volunteers, financial donors, recipients of Red Cross services, and blood donors. The chapter serves a population of more than 1 million people.
Colby comes to the Red Cross with 14 years of experience managing and leading community collaborations in the areas of poverty, child well-being and education. Most recently she served as the director of impact investments and initiatives at the United Way of Greenville County. At United Way she led grant allocation processes, oversaw $7 million in investments in education and financial stability, and led community collaborations.
Previously, her work with children’s advocacy at the Greenville Health System resulted in implementing a model sudden infant death and suffocation prevention program called Cribs for Kids. As a guardian ad litem, she represented children in the family court system in situations of abuse or neglect. She also worked with the Hispanic Alliance and the Riley Institute’s Diversity Leadership Initiative.
Colby has a master’s degree in English from the University of Maryland and a bachelor’s degree from University of Puget Sound. She enjoys running, yoga, and being on the soccer field with her two boys and husband, Erik Anderson, a Furman University professor.
About the American Red Cross
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies nearly half of the nation’s blood; teaches lifesaving skills; provides international humanitarian aid; and supports military members and their families. The Red Cross is a charitable organization – not a government agency – and depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit www.redcross.org/SC or @RedCrossSC.